Friday, September 18, 2009


With its powerful claim – “no boundaries, no borders, no barriers” – the new Victorinox Swiss Unlimited fragrance is an eau de toilette for men who believe in the core values of the Victorinox brand – ingenuity, functionality, quality and timeless design.

With a woody bottom note, Swiss ingredients and long lasting, unique scent, Victorinox Swiss Unlimited is a logical continuation of the brand’s philosophy of combining design, quality, functionality and innovation with today’s modern lifestyles. In staying with the brand’s philosophy and values of environmental responsibility, the Victorinox Swiss Unlimited fragrance packaging includes a streamlined glass bottle enclosed in a red neoprene sheath, stamped with the famous cross & shield emblem. The larger bottle is refillable, and sheath removable. The clear aquamarine color of the fragrance further enhances the fresh sensation. For adventurers, Victorinox Swiss Army created an innovative “U-Fill Tool”, a refillable mini-bottle for traveling. Both bottles are supplied with a carabineer.

I stopped by the Vicorinox Swiss Army Knife Airstream Trailer as it pulled into NYC’s Union Square to celebrate the companies 125th Anniversary Road Tour. On display: the new Swiss Unlimited fragrance, along with their clothing, luggage and of course the famous knives. And for the techy adventurer, the Swiss Army Knife now comes with a USB Flash drive! All bases are covered.

1 comment:

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