Monday, August 30, 2010

Dove Men+Care Journey to Comfort

Dove Men+Care holds a secure spot as one of my top go-to brands when I want to rock a high-quality body wash at a drug store price. I’ve been a fan of Dove Men+Care since it came out — it gets major bonus points for it's performance and fresh, modern, clean scent. It rinses off nicely too, but it was the scent and moisturizing effect that won me over in the first place. The line includes a body and face wash, bar soap and scrubby tool that is a real treat on the shoulders, back, arms and legs. Go get one.

I also like that Dove uses a dude with a shaved head to promote it’s good-for-the-skin products. Check out this video of St. Louis Cardinals first baseman Albert Pujols as he talks about his “Journey to Comfort”. This guy is a hero on and off the field. The “Journey to Comfort” campaign celebrates Pujols' journey to total comfort and features personal and professional moments of his journey to comfort. It celebrates his achievements and experiences that have led him to a level of personal comfort including “unsung moments” I think all men can relate to. It's a nice clip — watch it at full screen.

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